by Fran Molloy | 6 Sep 2009 | All, Journalism
Family holidays can take a temperamental turn when you’re trying to entertain teenagers, notorious for being even more difficult to amuse than the average toddler; but it doesn’t have to be that way. In this article for the SunHerald’s ‘Travel’...
by Fran Molloy | 5 Aug 2009 | All, Journalism
This is a feature article written for the August 2009 issue of internet business mag NETT magazine; it explores the process of choosing a new name for your business or product, talks to marketing experts about selecting names – and finds out, what should come...
by Fran Molloy | 15 Jun 2009 | All, Copywriting
Consumer health-care giant Kimberly-Clark commissioned me to write a series of SEO-optimised articles about conception, pregnancy, birth, and parenting for their Huggies parenting website. I’m a mum of four and was delighted to write parenting articles for...
by Fran Molloy | 28 May 2009 | All, Journalism
This is a feature article written for the May 2009 issue of internet business mag NETT magazine; it explores small business insurance and the role that an insurance broker can play. See the full story here (Reprint rights are not available for this story, however...
by Fran Molloy | 30 Apr 2009 | All, Copywriting
From time to time, I get commissioned by copywriting agencies, such as Australian commercial writing agency Corpwrite, to help them meet client briefs. Between March and May 2009, I delivered an extensively-researched white paper for a large Australian information...