This is a feature article written for the September 2009 issue of internet business mag NETT magazine.
NETT magazine online: The End of SEO?
As search engines begin to understand meaning and context – the web as we know it will change. In this article, I’ve spoken to some key experts about where search engine optimisation might go if the time-honoured technique of stuffing a page full of keywords no longer works.
(Reprint rights are not available for this story, however please contact us if you’d like an article about SEO written for your own publication.)