Freelance feature article: Brand Me: how to create a new brand

This is a feature article written for the August 2009 issue of internet business mag NETT magazine; it explores the process of choosing a new name for your business or product, talks to marketing experts about selecting names – and finds out, what should come first, the business or the domain name?

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(Reprint rights are not available for this story, however please contact us if you’d like an article about branding written for your own publication.)